NRF 2013: record numbers, reduced effort and virtual bears
It’s in New York and it’s billed as Retail’s Big Show, so I didn’t need to be asked twice! And along with more than 27,000 other delegates at the 102nd National Retail Federation conference, we helped...
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Mobile couch potatoes help rack up record online sales
Online shopping stats from our e-commerce platform, FrescaCommerce have revealed a new trend. It seems more and more of us are tuning in, switching on, and checking out with a significant number of...
View ArticleCan’t all sectors use social media like retail?
Retail rules the social media game. But our research has shown that not all sectors are equal in the social media world – and some have a much harder job than retailers to get engagement from their...
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Success shines the spotlight on the power of customer data
The recent Retail Week Technology Awards highlighted the vital role technology plays in enhancing the customer experience. And it’s not just restricted to in-store retail theatre fads or digital social...
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Mobile site designed to increase sales
Lots of retailers are wrestling with the challenges that mobile customers bring. But trying to meet different customer needs on a variety of screen sizes – from snug smartphones to widescreen laptops...
View ArticleWait for the good times or take on the velociraptors: what’s your strategy?
OK the economy is coming right… but the real problem is the pack of velociraptors in your back garden. If you don’t fix them…forget the economy! As the country slowly limps out of recession, we find...
View ArticleSquaring the circle: where next for retail?
Omnichannel is the word of the moment. But what does it actually mean? For us, it’s about delivering a consistent brand experience across every single customer touchpoint. And that means making it...
View ArticleNew site helps Cath Kidston find the right spot for dog beds
We’ve just taken the first (pretty major) step in our technical investment roadmap with a brand new e-commerce site. We’d had a bit of refresh, design-wise, last year, but the new platform that now...
View ArticleCan retailers offer shoppers a more interactive experience?
Fashions change fast. What was once innovative, suddenly becomes adopted by the mainstream and is seen and expected everywhere — just like technology. Retail customers who have become used to free...
View ArticlePets off the leash
Why go mobile? That’s the question many retailers are wrestling with at the moment and there are many watching the trendsetters for evidence of ROI. As someone who has led a successful in-store mobile...
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